West Kenya Sugar Limited
Vacancies at West Kenya Sugar Limited
KEY DUTIES AND RESPONSIBILITIES
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Drive the execution of regional sales strategies and deliver revenue growth targets.
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Lead, coach, and develop Area Sales Managers and sales teams for high performance.
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Identify new business opportunities, market expansion initiatives, and growth channels.
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Strengthen relationships with key customers, distributors, and channel partners.
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Drive disciplined use of Sales Force Automation (SFA) for reporting and execution.
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Monitor market trends, competitor activity, and customer insights to support strategic decisions.
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Collaborate with Operations, Finance, Customer Service, and Supply Chain teams to enhance customer experience and operational efficiency.
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Steer compliance with company policies, governance standards, ISO requirements, and health & safety regulations.
QUALIFICATIONS
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Bachelor’s degree in Business Administration, Sales, Marketing, or related field.
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Minimum five (5) years’ experience in sales management, preferably in a regional leadership role.
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Strong leadership, negotiation, and relationship management skills.
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Proven ability to drive revenue growth and manage sales performance.
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Proficiency in Microsoft Office Suite and Sales Force Automation systems.
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Strong analytical, reporting, and communication skills.
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Ability to work independently and manage extensive field operations.
KEY DUTIES AND RESPONSIBILITIES
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Execute territory sales strategies to achieve and exceed sales targets.
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Lead, coach, and motivate sales representatives to deliver strong field performance.
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Build and maintain sustainable customer and distributor relationships.
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Identify new business opportunities and drive market expansion initiatives.
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Monitor competitor activity, customer trends, and market developments.
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Drive disciplined use of Sales Force Automation (SFA) for reporting and KPI tracking.
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Collaborate with cross-functional teams to support operational efficiency and customer service excellence.
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Drive compliance with company policies, governance standards, and quality systems.
QUALIFICATIONS
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Bachelor’s degree in Business Administration, Sales, Marketing, or related field.
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Minimum 3 years’ experience in sales management or territory sales leadership.
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Strong communication, negotiation, and customer relationship management skills.
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Experience managing sales representatives and distributor networks.
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Proficiency in Microsoft Office applications and CRM/SFA systems.
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Strong analytical and reporting capability.
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Ability to work independently in a fast-paced field environment.
Key Requirements:
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Strong background in strategic sourcing and category management
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Experience managing technical and non-technical spend categories
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Strong negotiation, analytics, and stakeholder management capability
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SAP ERP experience preferred
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FMCG/manufacturing exposure highly desirable
Qualifications:
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Senior Category Lead: 6+ years’ experience with 3+ years in strategic sourcing/category procurement
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Category Lead: 4+ years’ experience with 2+ years in category procurement
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Bachelor’s degree in Supply Chain Manag
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