Responsibilities include: Lead Qualification & Discovery: Engage inbound leads from marketing campaigns, website forms, or events. Conduct discovery calls to assess prospect needs, budget, decision-making process, and timeline (BANT, MEDDIC, or SPICED frameworks). Document qualification thoroughly in CRM. Outbound Prospecting: Identify strategic target accounts through LinkedIn Sales Navigator, Apollo, or ZoomInfo. Execute targeted outreach sequences combining email, phone, and LinkedIn. Personalize outreach with account-specific insights and pain points. Pipeline Nurturing: Manage early-stage leads not yet ready to buy by building relationships through periodic follow-up and tailored content. Route cold-to-warm opportunities back into nurture campaigns. Collaboration with Sales: Schedule meetings and demos for Account Executives, ensuring prospects are properly briefed. Provide detailed call notes, opportunity summaries, and handoff documentation. Join weekly pipeline review meetings with sales leadership. CRM & Data Management: Maintain accurate records in Salesforce, HubSpot, or Zoho. Track lead stages, conversion rates, and opportunity outcomes. Ensure the pipeline is current, clean, and reportable. Reporting & Feedback: Report weekly on activity metrics, conversion ratios, and pipeline sourced. Share prospect feedback with sales and marketing to refine messaging and targeting. What Makes You a Perfect Fit: Consultative communicator who listens actively and asks thoughtful questions. Strong balance between persistence and professionalism. Organized and metrics-driven, with strong follow-through. Resilient in the face of rejection and comfortable with high-volume outreach. Required Experience & Skills (Minimum): 2+ years in BDR, SDR, or inside sales roles. Proficiency with CRMs (Salesforce, HubSpot, Zoho) and sales engagement tools (Outreach.io, SalesLoft, Apollo). Experience qualifying leads via structured discovery calls. Strong verbal and written communication skills.
