Key Responsibilities: Identify, source, and recruit new clients interested in logbook loans. Market and sell logbook loan products to individuals and SMEs. Explain loan terms, interest rates, repayment schedules, and conditions clearly to clients. Conduct preliminary client assessments and collect required documentation. Build and maintain strong client relationships to encourage repeat business and referrals. Follow up on prospective clients and convert leads into approved loans. Ensure proper KYC documentation and compliance with internal policies. Monitor client repayments and follow up on overdue accounts in coordination with the collections team. Achieve monthly sales and portfolio growth targets. Maintain accurate records of client interactions and pipeline. Provide market intelligence and competitor feedback to management. Participate in marketing campaigns, activations, and field visits. Ensure excellent customer service before, during, and after loan disbursement. Key Performance Indicators (KPIs): Number of new logbook loans booked. Loan portfolio growth. Portfolio at Risk (PAR) within acceptable limits. Client retention and repeat business rate. Revenue generation targets. Minimum Qualifications & Experience: Diploma or Degree in Business Administration, Marketing, Finance, or related field. At least 1–3 years’ experience in microfinance or logbook loan sales. Strong negotiation and persuasion skills. Excellent communication and relationship management skills. Ability to work under pressure and meet targets. Knowledge of microfinance regulations and lending procedures.
