52:I[27201,["$2","$3","$4","$5","$6","$7"],"IconMark"] 50:T1c67,{"@context":"https://schema.org","@type":"JobPosting","title":"HEAD OF SALES","description":"\u003cp>\u003cb>JOB TITLE: HEAD OF\nSALES (KENYA)\u003c/b>\u003c/p>\n\n\n\n\u003cp>\u003cb>DEPARTMENT:\u003c/b> Sales\u003cbr>\n\u003cb>REPORTS TO:\u003c/b> General Manager\u003c/p>\n\n\u003cp>\u003cb>\u003cbr>\u003c/b>\u003c/p>\n\n\u003cp>\u003cb>1. JOB SUMMARY\u003c/b>\u003c/p>\n\n\n\n\u003cp>The Head of Sales\nis responsible for driving overall revenue growth across all branches and\nmarkets. The role provides strategic leadership and oversight of sales\noperations, ensuring high-performing teams, achievement of commercial targets,\ncustomer acquisition, retention, and sustainable business growth. The position\nworks closely with senior leadership to develop and execute commercial\nstrategies aligned with organizational objectives. \u003c/p>\n\n\u003cp>\u003cb>\u003cbr>\u003c/b>\u003c/p>\n\n\u003cp>\u003cb>2. PURPOSE OF THE ROLE\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Drive\n national revenue and profitability growth.\u003c/li>\n \u003cli>Strengthen\n customer acquisition, retention, and market expansion.\u003c/li>\n \u003cli>Develop and\n execute sales strategies aligned with business objectives.\u003c/li>\n \u003cli>Build and\n lead high-performing sales teams.\u003c/li>\n \u003cli>Enhance\n sales productivity through effective territory and resource management.\u003c/li>\n \u003cli>Improve\n commercial performance through data-driven decision-making. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>\u003cbr>\u003c/b>\u003c/p>\n\n\u003cp>\u003cb>3. DUTIES AND RESPONSIBILITIES\u003c/b>\u003c/p>\n\n\n\n\u003cp>\u003cb>A. Sales Strategy & Revenue Growth\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Lead\n delivery of national revenue and growth targets.\u003c/li>\n \u003cli>Develop and\n implement strategic sales plans aligned with company objectives and market\n opportunities.\u003c/li>\n \u003cli>Drive\n customer acquisition, retention, and reactivation strategies.\u003c/li>\n \u003cli>Lead\n customer base management and regional expansion initiatives.\u003c/li>\n \u003cli>Oversee\n execution of go-to-market strategies and promotional activities. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>B. Sales Leadership & Team Management\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Mentor and\n manage regional heads, area managers, and sales team leaders.\u003c/li>\n \u003cli>Drive\n accountability and achievement of commercial targets.\u003c/li>\n \u003cli>Support\n recruitment, onboarding, training, and development of sales talent.\u003c/li>\n \u003cli>Champion a\n high-performance culture focused on coaching and continuous improvement. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>C. Sales Operations & Performance\nManagement\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Oversee\n market segmentation, territory allocation, and resource deployment.\u003c/li>\n \u003cli>Monitor\n sales pipelines and forecast performance.\u003c/li>\n \u003cli>Track key\n sales metrics and provide management reports.\u003c/li>\n \u003cli>Lead\n performance reviews and implement corrective actions where necessary.\u003c/li>\n \u003cli>Ensure sales\n activities align with business goals and operational requirements. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>D. Market Intelligence & Business\nDevelopment\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Conduct\n competitive analysis and market intelligence activities.\u003c/li>\n \u003cli>Identify\n emerging opportunities, trends, pricing shifts, and threats.\u003c/li>\n \u003cli>Recommend\n growth initiatives based on market insights.\u003c/li>\n \u003cli>Support\n development of commercial strategies to improve market share. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>E. Stakeholder Collaboration & Customer\nFocus\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Collaborate with\n finance, marketing, operations, and product teams.\u003c/li>\n \u003cli>Ensure\n alignment on product mix, pricing, profitability, and execution.\u003c/li>\n \u003cli>Build strong\n internal and external stakeholder relationships.\u003c/li>\n \u003cli>Promote a\n customer-centric approach across sales operations. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>F. Risk Management & Governance\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Instill a\n strong risk-management culture within sales and credit teams.\u003c/li>\n \u003cli>Identify\n performance risks and implement mitigation measures.\u003c/li>\n \u003cli>Support\n compliance with company policies and commercial standards. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>\u003cbr>\u003c/b>\u003c/p>\n\n\u003cp>\u003cb>4. QUALIFICATIONS\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Bachelor’s\n Degree in Business, Marketing, Economics, Finance, or a related field.\u003c/li>\n \u003cli>Minimum 8–12\n years’ progressive experience in sales, business development, or\n commercial leadership roles.\u003c/li>\n \u003cli>Proven track\n record of consistently delivering revenue growth and sales targets.\u003c/li>\n \u003cli>Demonstrated\n experience managing multi-level sales teams across multiple locations or\n regions.\u003c/li>\n \u003cli>Experience\n in fintech, FMCG, distribution, or other high-growth industries will be an\n added advantage. \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>\u003cbr>\u003c/b>\u003c/p>\n\n\u003cp>\u003cb>5. COMPETENCIES\u003c/b>\u003c/p>\n\n\n\n\u003cp>\u003cb>Technical Competencies\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Sales\n strategy and execution\u003c/li>\n \u003cli>Business\n development\u003c/li>\n \u003cli>Revenue\n growth management\u003c/li>\n \u003cli>Performance\n management and forecasting\u003c/li>\n \u003cli>Sales\n analytics and reporting\u003c/li>\n \u003cli>Market\n intelligence and competitive analysis\u003c/li>\n \u003cli>Customer\n acquisition and retention\u003c/li>\n \u003cli>Stakeholder\n management \u003c/li>\n\u003c/ul>\n\n\u003cp>\u003cb>Behavioral Competencies\u003c/b>\u003c/p>\n\n\n\n\u003cul>\n \u003cli>Strategic\n thinking\u003c/li>\n \u003cli>Leadership\n and people management\u003c/li>\n \u003cli>Strong\n communication and negotiation skills\u003c/li>\n \u003cli>Decision-making\n ability\u003c/li>\n \u003cli>Results\n orientation\u003c/li>\n \u003cli>Accountability\n and ownership\u003c/li>\n \u003cli>Adaptability\n and agility\u003c/li>\n 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