FHS
Fanisi HR Solutions
FMCG Sales Executive at Fanisi HR Solutions
KenyaFull TimeMid-Senior Level
Stand out to recruiters
Get an ATS-compliant resume tailored to roles like this one.
Fanisi HR Solutions
Get an ATS-compliant resume tailored to roles like this one.
Our client is seeking to hire a mature, commercially driven, and highly proactive Sales Executive to take ownership of revenue growth, business development, market expansion, and the development of a disciplined sales function.
This is not an order-taking or telesales role. The successful candidate will be expected to proactively identify opportunities, build relationships, develop new markets, lead sales activity, and convert opportunities into revenue.
Key Responsibilities
Own and drive monthly sales targets and revenue growth.
Identify and pursue new business opportunities across corporates, institutions, estates, hospitality, events, and strategic partners.
Build and maintain strong relationships with new and existing customers and key accounts.
Develop and manage a structured sales pipeline from lead generation to conversion and repeat business.
Plan and execute market activations and customer acquisition initiatives with clear revenue objectives.
Lead, coach, and monitor the sales team to achieve individual and team targets.
Develop strategies to reactivate dormant customers and increase repeat purchases and customer spend.
Monitor market trends, competitor activity, customer needs, pricing, and emerging business opportunities.
Track sales performance, prepare regular reports, and take corrective action where targets are not being met.
Work closely with the Founder to translate commercial strategy into actionable sales activities, partnerships, and revenue.
Required Specifications
Bachelor's Degree or Diploma in Business Administration, Sales & Marketing, Commerce, or a related field.
At least 3-5 years of progressive experience in sales and business development, preferably with experience in a leadership or supervisory capacity.
Proven track record of meeting or exceeding sales and revenue targets.
Demonstrated experience in business development, prospecting, account management, and closing new business.
Experience managing corporate, institutional, hospitality, retail, or strategic accounts is an added advantage.
Experience leading or coaching a sales team.
Experience developing and managing sales pipelines and CRM systems.
Experience planning and executing market activations or customer acquisition initiatives is an added advantage.